Recraft V4
Recraft V4 generates images from text descriptions. A written brief supplies the subject and visual direction, giving designers a way to turn a campaign idea or imagined scene into artwork they can review and incorporate into a layout.
Its applications include product-focused imagery and lifestyle scenes. A description can place a product idea in a setting that communicates its intended use, helping a team explore the mood and context of an e-commerce presentation or promotional image.
What it's good for
Marketing teams can use it to develop imagery around a campaign theme and explore visual directions for social posts. Those images provide concrete material for discussing how an advertisement should look before the surrounding copy and layout are finalized.
For concept development, it can visualize an imagined subject or environment, supporting discussions between artists, designers, and project stakeholders.